Business Design Podcast #1

I recorded a podcast with Alen, creator of d.MBA. It’s a discussion about inspiring Business Design examples and the learnings we can take from them. Each of us analyzed three business models. After a short introduction, we went into details of these case studies and looked for key learnings that we can take away. I also wrote a medium article covering the six examples from the podcast.

The six business models are:

• company builder
• bike manufacturer VanMoof
• messaging service WeChat
• phone brand Lightphone
• travel agency Sandeman Tours (I covered them in the last newsletter)
• glasses retailer Warby Parker

Eventually we find out that a business model is a system with a lot of moving parts. They all need to work together perfectly to result in a viable business. Moreover, customer experience is largely defined by the business model. The pricing strategy, marketing channels, partners etc. define how customers perceive a product and decide whether they use it or not.
Keep that in mind when you develop your next business idea.